Privacy Policy

Effective Date: [October 1, 2020]

MacuLogix, Inc. (“MacuLogix,” “we,”
“us,” or “our”) operates this website to
provide information on products and services that we market, including the
AdaptDx^® dark adaptometer, and the AdaptDx Pro^®. We
recognize the importance of protecting the privacy of our online visitors.

​This privacy policy (“Privacy Policy”) describes the way we
handle information learned about you from your visits to our website available
at https://www.maculogix.com/, its
subdomains, and all our other websites on which this Privacy Policy is posted
(“Site”). By choosing to use the Site, you agree to the
collection and use of information as described in this Privacy Policy.

Information Collection

Information You Provide

On the Site, we may collect personally identifiable information from you, if
you provide it to us. This personally identifiable information can include:
your first name, last name, company name, phone number, email address, and
physical address (street, city, state, ZIP code, and country).

Information That is Automatically Collected

Whenever you visit the Site, we automatically collect information that your
browser sends to us that is called “Log Data”. This Log Data
may include information such as your browser version, pages of the Site that
you visit, the time and date of your visit, the time spent on those pages,
demographic information, and other statistics. We use this information for a
variety of purposes, including to improve the content of our Site as well as
to provide visitors with a more relevant overall experience with our
organization and our Site. We may also use Log Data to analyze trends, usage,
and activities relating to the use of the Site, to provide social media
features, and for marketing, development, and promotion of our products and
services.

Cookies

We collect Log Data using cookies. Cookies are files that contain a small
amount of data that is commonly used as an anonymous unique identifier. These
are sent to your browser from the website that you visit and are stored on
your computer’s hard drive. Our Site uses these “cookies” to collect
information and to improve our services.

To find out more about cookies, including how to manage and delete cookies,
visit www.allaboutcookies.org. You may set preferences regarding our Site’s
use of cookies by visiting this page
https://www.maculogix.com/cookie-declaration/. Alternatively, some web browsers provide settings that allow a user to
reject cookies or to alert a user when a cookie is placed on the user’s
computer, tablet, or mobile device. Most mobile devices also offer settings to
reject mobile device identifiers. Although users are not required to accept
cookies or mobile device identifiers, blocking or rejecting them may prevent
access to some features available through the Site. If you do not want our
Site to place a cookie on your browser and track your activity, you may leave
the site, or you may browse the site using privacy mode in your web browser.

To learn how to use privacy mode, refer to the links below depending on the
browser you use:

• InPrivate mode in Microsoft Edge
• Incognito mode in Google Chrome
• Private browsing mode in Mozilla FireFox
• Private browsing mode in Apple Safari

How We Use the Information We Collect

Information collected on the Site is used for a variety of purposes including:
to provide the Site to you and to improve the Site; for the marketing,
development, and promotion of our products and services; to respond to
questions for support and requests; and to provide information about us and
our products and services. We may also use this information to monitor and
analyze trends, usage, and activities relating to the use of the Site and our
products and services and for marketing or advertising purposes.

If you fill out a web form on the Site, your information will be stored in our
Customer Relationship Management system and some amount of your past browsing
on our Site may be available to us to determine your interests. We may use
this information to more effectively engage with you and improve our Site.
However, if you use private browsing as described in the Cookies section of
this Privacy Policy, you may provide us your information without making your
past browsing activity available to us. If you do not wish for us to have your
personal information, please do not fill out any of the web forms on this
site. If you provide your email address, we may send you email communications,
and some information is collected about when/if an email is opened and the
links in the email are clicked. This information is used to assess the
engagement and success of an email campaign. Clicking on a link in any of
these emails may cause you to be personally identified on the Site and may
cause some part of your past browsing history on the Site to be available to
our personnel so we may more effectively engage with you and improve our Site.
If you do not wish for this tracking to occur, you can unsubscribe from our
mailings or use private browsing mode to avoid tracking as described in the
Cookies section of this Privacy Policy.

Sharing of Information

• With Third-Party Service Providers Performing Services on Our
  Behalf. We share your personal information with our service providers to perform
  the functions for which we engage them. For example, we may use third
  parties to facilitate our services, to provide the Site on our behalf, to
  perform marketing-related services or manage customer and prospective
  customer information, to assist us in analyzing how our Site is used, or to
  fulfill your requests, such as those related to ordering and payment.
• With Our Business Partners. We may share your information
  with other businesses with whom we have a relationship so that they can
  provide you with information about products and services that may be of
  interest to you.
• For Legal Purposes. We also may share information that we
  collect from users as needed to enforce our rights, protect our property or
  protect the rights, property, or safety of others, or as needed to support
  external auditing, compliance, and corporate governance functions. We will
  disclose personal information as we deem necessary to respond to a subpoena,
  regulation, binding order of a data protection agency, legal process,
  governmental request, or other legal or regulatory process. We may also
  share personal information as required to pursue available remedies or limit
  damages we may sustain.
• Changes of Control. We may transfer information, including
  your personal information, in connection with a change of ownership or
  control by or of us or any affiliated entity (in each case whether in whole
  or in part).

Security Used & Retention of Personal Information

MacuLogix uses reasonable security measures designed to prevent unauthorized
intrusion to the Site and the alteration, acquisition, or misuse of personal
information, however, the security of information transmitted over the
Internet cannot be guaranteed. We will retain your personal information for as
long as necessary to fulfill the purpose for which it was collected, or as
required by applicable laws or regulation.

Links to Other Sites

Our Site may contain links to third party websites. If you click on a
third-party link, you will be directed to that site. Note that these external
sites are not operated by us. Therefore, we strongly advise you to review the
Privacy Policy of these websites. We have no control over, and assume no
responsibility for the content, privacy policies, or practices of any
third-party sites or services.

Your Privacy Rights Under California’s “Shine the Light” Law

Under California Civil Code Section 1798.83, also known as California’s “Shine
the Light” law, California residents with whom we have an established business
relationship are entitled to request and receive, free of charge, once per
calendar year, information about the customer information we shared, if any,
with other businesses for their own direct marketing uses in the previous
calendar year. To request a copy, please contact us at the contact information
provided in the “Contact Us” section below. Please be aware that not all
information sharing is covered by the “Shine the Light” law requirements and
only information on covered sharing will be included in our response.

Do Not Track

Our Site does not currently take any action when it receives a Do Not Track
request. Do Not Track is a privacy preference that you can set in your web
browser to indicate that you do not want certain information about your
webpage visits collected across websites when you have not interacted with
that service on the page. For details, including how to turn on Do Not Track,
visit www.donottrack.us. To learn about
how you can set preferences regarding cookies that are used on the MacuLogix
website, please see the section above entitled, “Cookies.”

Children’s Privacy

Our Services are not directed to anyone under the age of 13. We do not
knowingly collect personal information from children under 13. In the case we
discover that a child under 13 has provided us with personal information, we
immediately delete this from our servers. If you are a parent or guardian and
you are aware that your child has provided us with personal information,
please contact us at the contact information in the “Contact Us” section below
so that we will be able to take the necessary actions.

Additional Information for EU Visitors

With respect to “personal data” as defined by Regulation (EU) 2016/679
(“GDPR”) that you may provide to us through the Site, we serve as the
“controller.”

We provide the Site from servers located in the United States. If you are
accessing the Site from the European Union, we will only transfer your
personal information to the United States through the use of appropriate
safeguards. We process personal information to pursue our legitimate business
interest to operate the Site and our business and as described in the section
titled “How We Use the Information We Collect” above. To learn more about with
whom we share your personal information please refer to the section titled
“Sharing of Information” above.

We will retain your personal information for as long as necessary to fulfill
the purpose for which it was collected, or as required by applicable laws or
regulation. Copies of information that you have updated, modified, or deleted
will remain in our systems if applicable law requires us to retain it. 

You have a right to access your personal information, rectify inaccurate
personal information kept about you, request the erasure of personal
information and to request that we restrict the processing of your data in
certain circumstances. If you wish to access your personal information, please
contact us in writing at the contact information provided below, and allow
reasonable time for the data to be collected. You also have the right to lodge
a complaint with a supervisory authority.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. Thus, we advise you to
review this page periodically for any changes. We will notify you of any
changes by posting the new Privacy Policy on this page. These changes are
effective immediately after they are posted on this page.

Contact Us

If you have any questions regarding this Privacy Policy or to request changes
to your personal information, please contact us:

By email:

[email protected]

By phone:

+1 717-469-5339

By mail:

MacuLogix, Inc.
3721 TecPort Drive, Suite 301
Harrisburg, PA 17111